An Apple commercial for the new iPad Pro tablet showing an industrial press literally crushing a TV, musical instruments, books and more ignited an angry backlash among many in Hollywood and other ...

Apple’s new iPad Pro commercial drew heavy criticism online, with the company now issuing an apology and the promise to no longer air the ad on TV. The short video, released Tuesday, shows a variety ...

On Tuesday, Apple introduced its new M4-powered iPad Pro, touted as the tech company's thinnest product ever. To illustrate that point, Apple premiered an ad called "Crush!" in which a range of ...

Apple released a new ad yesterday showcasing its latest iPad Pro. To seemingly demonstrate how thin the new iPad is, the ad features musical instruments, art supplies, sculptures, games, and records ...

Did Apple go from "raging against the machine" to becoming "the machine"? That's one of the many ways to interpret the commercial for the new iPad Pro tablet that was released in the past 14 hours – ...

Just a couple of days ago, Apple announced its most powerful line of iPads, the Apple M4-powered iPad Pro. This is a device that’s truly a powerhouse and a boon for creators. However, many creators ...

Sometimes, you get blatant reminders of how much disregard big tech has for, well, everything. Whether that’s exorbitant spending on acquisitions, layoffs of hundreds to thousands of people, and ...

Apple did not read the room on this one. Apple did not read the room on this one. Credit where it’s due: the commercial for the new iPad Pro is impeccable. In the commercial, a hydraulic press, like ...

Apple unveiled its new iPad Pros this week, but after a misguided advertisement sparked a controversy which threatens to overshadow the new tablets, Apple has made an uncharacteristic about-face. The ...

Apple recently announced its new iPad Pro line-up, powered by its new M4 chip and sporting the company's first groundbreaking OLED display, which pushed the technology's brightness to new heights.

R.I.P., Walter Benjamin, you (probably) would have hated the new iPad. A viral ad for the “thinnest product [Apple] ever created” shows an industrial hydraulic press squishing musical instruments, ...